Although Drake popularized the term #YOLO (you only live once) in his song Motto that came out in 2011, Katherine Martin states that the term actually goes back to the 19th century. So then it shouldn’t be much of a surprise to learn that the flip slogan #YODO (you only die once), while also around awhile, started gaining popularity in 2014 and became the centerpiece of “Dying Matters Awareness Week” in the United Kingdom. At that time studies indicated that @83% of the people in Britain were uncomfortable speaking about death. But by something so simple as a hashtag, #YODO, awareness was raised to help people come to terms about dying and bereavement. Since then, #YODO has been utilized by funeral homes and bereavement counselors as a marketing tool to raise awareness of their brand and offerings.
Cremation Advocates by Putnam currently has two #YODO billboards located between Burnet and Bertram on Hwy 29 and on Hwy 71 heading into Spicewood. With the help of Tosh.0, it has started to go viral on Facebook. As the Premier Area Funeral Home and Crematory, our purpose is to generate buzz around an uncomfortable topic and to remind our community that since you only die once, then choose Putnam to ensure that your funeral or cremation is done well.
Preparing for death is not something most of us want to do. We know it is inevitable, but sometimes we hope that it won’t happen or we just choose not to think about it. The thing is though, that if we do not put some sort of order to our affairs before we die, then we are forcing those we love to put order to possible chaos at one of their most vulnerable and emotional moments, potentially creating an unnecessary hardship or worsening the grief they feel.
Some things to consider:
- Make a will and select an executor who is trustworthy and will use sound judgement in making decisions.
- Create a record of personal affairs that lists contacts and relevant account information for your attorney, CPA, financial advisor, realtor, executor, banks, insurance, retirement, credit cards, debt, property owned, safe deposit box, automobile registration, etc.
- Sign and notarize a written authorization stating whether you want to be cremated or buried and with which Funeral Home (if already selected). On another page, provide information (if applicable) on cemetery plot, disposition of ashes, service or celebration of life requested (church, synagogue, funeral home, or other), and what music, readings, photos, videos, etc. you might want utilized.
- Provide biographical information such as education, religious affiliation, employment history, fraternal, service, social, and/or union membership, boards served on, positions held, special recognition, family information (next of kin, children, etc) and/or your veteran’s service record, as this information will be needed for the death certificate, veteran’s benefits, and/or an obituary.
Whether you feel overwhelmed or are ready to act – call or email us at Putnam Funeral Home and Crematory in Kingsland, TX (325-388-0008, firstname.lastname@example.org) or Cremation Advocates by Putnam in Marble Falls (830-798-8413, email@example.com) – to schedule an appointment to discuss how you can help your loved ones tomorrow by being proactive today.